The Nigeria Customs Service (NCS) has inaugurated its 2025 Public Relations Officers Workshop, urging participants to adopt professionalism, resilience, and innovation to enhance the Service’s public image and build stakeholder trust.
The event, which began on Monday, September 22, 2025, at Bayero University, Kano, was presided over by the Comptroller-General of Customs, Adewale Adeniyi, who was represented by Ag. Deputy Comptroller-General Timi Bomodi.
In his keynote address, Bomodi highlighted the NCS’s role at the intersection of “revenue generation, trade facilitation, and national security.”
He stressed that Public Relations Officers (PROs) are crucial to the Service’s operations, serving not just as announcers but as “interpreters of policy, mediators in disputes, crisis managers and custodians of the Service’s corporate image.”
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The workshop’s theme, “Beyond Masters of Ceremony: The Strategic Role of Public Relations Officers for Institutional Growth and Stakeholder Trust,” reflects this focus.
The Customs leadership, Bomodi added, recognises public relations as a vital part of its ongoing reforms.
He encouraged officers to develop skills in digital communication, artificial intelligence, and crisis management, noting that the modern information landscape requires a high level of expertise.
Kano State Governor, Abba Yusuf, represented by his Director-General of Media, Sanusi Bature, also spoke at the event.
He commended the NCS for its contributions to national development and stressed the importance of integrity and fairness in public relations.
While acknowledging the importance of new technologies like AI and social media analytics, the governor cautioned that these tools should not replace the human values of honesty, empathy, and responsibility.
