Monday, 23 December, 2024

Elon Musk rebrands Twitter’s bird icon to ‘X’ after 17 years


Twitter x

Elon Musk and Twitter Chief Executive Officer Linda Yaccarino have dropped Twitter’s iconic blue bird after nearly 17 years as the company’s logo to unveil the new ‘x’ logo.

“X is here! Let’s do this,” Yaccarino tweeted on Monday, July 24 with a picture of the company’s new logo.

The billionaire entrepreneur tweeted out a picture of Twitter’s headquarters in San Francisco with the company’s new “X” logo cast by light on the building.

Twitter x
Twitter x

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As of press time, Yaccarino’s and Musk’s Twitter handles now both feature the “X“ logo although the blue bird is still present across the social platform.

On Sunday night, Musk changed his profile picture to the company’s “interim X logo” a white X on a black background — after prompting his 149 million followers to share with him a “good enough X logo” earlier that morning.

“It should have been done a long time ago,” Musk said during a Twitter audio live stream early Sunday when asked why he was considering the shake-up. “Sorry, it took so long.”

The Tesla CEO went with a logo shared by Sawyer Merritt, with the creator sharing that the design was inspired by a similar logo made by Alex Tourville for the “now discontinued” X Pod.


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