Pinterest is fighting AI slop that fills its platform after users raised complaints through a new feature that reveals the AI-generated content.
The AI generation or modification status of image Pins appearing in your feed will now display visible notifications.
Each image Pin shows the “AI modified” label appearing in the bottom left section after users open the image in close-up view.
The metadata of an image undergoes assessment to establish its origin according to Pinterest in a recent blog post. The company started testing this feature for several months.
The platform continues developing AI classifiers that identify generative AI although metadata markers are missing from content.
The new global features will determine their effectiveness through user appeals by creators who believe their content received incorrect labels.
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Meta experienced continuous problems with AI tag assignment on Facebook and Instagram photos until photographers pressured the company into modifying its labeling terminology.
A small amount of usage with the Photoshop generative fill tool sufficed to produce the AI detection. The algorithm optimization at Pinterest should closely monitor this kind of issue to prevent future problems.
Pinterest has developed a filter system for users to remove specific categories from their feeds, which particularly utilize AI tools such as beauty and art content.
Pinterest hopes to recover unhappy members of its community through new features that allow users to determine their feed content selection.
