Gospel artiste Nathaniel Bassey has shared the reason behind his decision not to monetise his widely followed Hallelujah Challenge on YouTube.
This comes amidst claims that the event could have generated over N1 billion in revenue.
The musician spoke during a recent live session of the ongoing worship programme.
He explained that his choice came from divine instruction and not personal preference.
According to him, he could not turn the spiritual event into a profit-making venture because he was not led by God to do so.
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Bassey also expressed concern about individuals who have opened fake accounts to rebroadcast his live worship sessions.
He said these impersonators often copy his broadcasts and use them to attract online viewers for financial gain.
He said: “People are dragging me because I didn’t monetise my YouTube channel for the Hallelujah Challenge. I won’t monetise it, God didn’t tell me to.
“There are people that now join the Hallelujah Challenge on fake pages. Some criminals take the feed from my page and air it just to make money.”
The Hallelujah Challenge, which started in 2017, is a nightly worship programme held throughout a chosen month.
It brings together thousands of Christians from different countries through Instagram and YouTube.
Over the years, it has become one of the most popular online praise gatherings in Africa.
