Nigerian actress and content creator Bukunmi Adeaga Ilori, widely known as Kiekie, has stressed the importance of maintaining clear boundaries between private life and public persona.
She made this known while speaking at The Creative Blueprint 2.0, where she discussed how she deliberately separates her personal identity from her brand as a comic entertainer.
“I have created a very thick line between what is personal to me as Oluwabukunmi Adeaga Ilori and what is personal to my brand as Kiekie. What are the elements of my brand? Event and TV host, actor, content creator. What is my content? Comic,” she said.
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Explaining her approach further, Kiekie noted that her husband, Tunji Ilori, does not appear in her content because “he is not funny”.
She also shared that her daughter, Nola, occasionally features in her content because “she is made for the camera”.
However, she pointed out that she is careful about how often her daughter appears, adding that such content is mostly created during school holidays.
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Kiekie concluded by encouraging content creators to exercise moderation, particularly when it comes to involving family members in their online presence.
“We overmilk viral moments until it becomes annoying. And that is where oversharing comes in,” she added.
