Tuesday, 05 November, 2024

Rema wants his art to be remembered in 50 yrs time


Rema whose real name is Divine Ikubor has been described as one of the top musicians in recent times in the Nigerian entertainment industry.

The singer-songwriter who is signed to Don Jazzy‘s Mavins Record has stated that he would like his music to be remembered in the next 50 years.

In an interview with Apple Music Africa Now Radio, Rema discussed evolving his sound and making art that would endure for decades.

Rema (Photo Credit: NRTC Library)

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While speaking with the host Nandi Madiba, Rema stated that music for him is like a calling instead of a process of combining elements. The hitmaker stated that he taps internally to create art as he considers himself a vessel chosen to leave a mark in the world.

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“When youā€™re blessed with a gift, itā€™s beyond making it seem logical. To me, itā€™s more like a spirit thing, itā€™s not like a brain thing, and itā€™s not like a thought process. Thereā€™s nothing I needed to study to be able to get others to tap in with me. I was just tapping in with myself, and if others follow me? Great. If they donā€™t? Great. Iā€™d say for me itā€™s mostly internal, when I hear the voice in my head itā€™s leading me and I feel like a vessel, to leave a mark in the world. Itā€™s like Iā€™m chosen for it so whether or not I try to run away from it, itā€™s just what it is.”

Rema shares that he enjoys working with other creatives to bring crazy ideas to life. For Rema, his art is one he crates with the intentionality for it to not only resonate with his followers but also endure for decades.

Rema (Photo Credit: Twitter)

“Iā€™m supportive of creatives. You see all these great things that have to do with my storytelling, my journey, my branding, my visuals, my photos. Iā€™m not the one taking the photos, Iā€™m not the one shooting the videos, Iā€™m not the one doing all of that theyā€™re just young youths waiting for someone to invest in them, to bring out their crazy ideas, right? Thatā€™s what I live for, I live for investing in the youth. Itā€™s beyond musicians, itā€™s beyond my peers and colleagues. Everyone wants to create, I feel like a lot of creatives have a place in my journey, so I do as best as possible to reinvest in my career, and in myself. Iā€™m not just here because I want to drop a banger, make some money, and live a flashy life. In 50 years to come, people are going to trace a lot of things back to me – songs back to me, fashion style back to me, visuals back to me, a whole bunch. I want to be able to touch all areas of life, but music is like the first rocket. When it detaches, it goes to wherever it needs to go.”


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